I’ve worked at Kodiak Coffee for the last 6 years, and over the years I have noticed a few misconceptions about coffee shops. I am also well aware of how extremely important customer satisfaction is to our business. I’m hoping that our marketing plan this year can address these things...
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In late 2011, Project REV participants gathered for a kick-off event in Kansas City where they met their Deluxe marketing mentors and advisors. At the event, each participant conducted a strategic analysis of their business and identified key challenges to tackle during Project REV 2012. Participants left the event armed...
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